$100,000 Donation Kickstarts Victoria Humane Society Campaign

Victoria – A generous contribution of $100,000 dollars from an anonymous Vancouver Island donor, in honour of her late beloved dog Murdoch, is adding momentum to the Victoria Humane Society’s fundraising campaign.

Under the leadership of Executive Director Penny Stone, the Victoria Humane Society began operations in November 2013 and announced its fundraising campaign in February 2014.

Victoria Humane Society Launches

Victoria – The new Victoria Humane Society is officially launched today, with the unveiling of its logo and the launch of a new website.

Executive Director Penny Stone also announced a potential new shelter site for the Victoria Humane Society’s facility, and the beginning of an intensive $1 million fundraising campaign.

“The Victoria Humane Society brings a dynamic and fresh new approach to animal rescue in B.C.,” Stone said. “Our new organization brings together a compassionate, experienced team to provide a safe haven and new hope for the future for sick, abandoned, injured or homeless animals.”

An offer has been accepted on a 4.5 acre kennel-zoned site on Gillespie Road in East Sooke, Stone said, and the organization has just over 100 days to raise the purchase funds for the property and finalize the deal.

“We know support and excitement for this new organization is out there in the community,” she said, adding that many businesses and individuals have stepped forward already to donate and offer their help. “Now we need to pull it all together, with the help of everyone.”

A crowd-funding campaign launches today for the Victoria Humane Society’s campaign on YouCaring.com, an online fundraising site. As well, people can donate through the Society’s Facebook page or through its newly launched website, www.victoriahumanesociety.com.

And Trapeze Communications Inc., a powerful creative force and one of Victoria’s most respected advertising agencies, has come on board as a supporter and will be rolling out a Victoria Humane Society campaign soon.